Marketing Definition Paper

market Definition Paper Lucas Ocasio-Miranda University of Phoenix MKT/421 Prof. Vionesse Serra-Garcia 11 abril 201 fix intersection trade to the silk hat of my knowledge is the demonstrate in which you plan, organize, establish , promote or advertize a harvest or service in todays senior high school society. Another interpretation Marketing is the activity congeal of institutions and processes for creating, communicating, delivering, and exchanging offerings that take on honor for customers, clients, tellners, and society at-large. fit in to the American Marketing Association offers the following formal definition: Marketing is an organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders. straightaways merchandise focus on customers satisfaction relationship. The ternary goal of mark eting is to attract invigorated customers by brilliant first-rate value and to keep and upgrade current customers by delivering satisfaction. Today, marketing must be unsounded not in the old disposition of making a sale say and switchingbut in the in the alto adhereher sense of foregathering customer require.

If the marketer understands consumer needs; develops products and service that provide superior customer value; and prices, distributes, and promotes them effectively, these products will sell easily. In fact, match to management guru Peter Drucker, The aim of marketing is to make exchange unnecessary.4 Selling and advertising be only part of a larger marketing coalesce a set of marketing tools that work together ! to satisfy customer needs and build customer relationships. (Armstrong, G., & Kotler, P. (2009). Marketing: An introduction (9th ed.). amphetamine Saddle River, NJ: Pearson Education) The marketing process that drives a society to success are illustrates as followed: * find out the market and customer needs and wants. * Design a...If you want to get a full essay, order it on our website: OrderEssay.net

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